Die Junge Dame #39 (1938)
 
'The young lady' was the title of a women's magazine published by John Jahr in Berlin.
 
From 1941 the magazine appeared every two weeks. On April 1, 1943, Die Junge Dame was merged with the Hamburg magazines Die Hanseatin and Wir Hausfrauen “for reasons related to the war”. These three magazines appeared monthly as a complete edition under the title Comrade Woman. The magazine was discontinued on September 30, 1944 "for the duration of the war".
 
One issue consisted of around 16 pages and cost 25 pfennigs. According to an analysis of the advertisements contained, the target group consists of 17 to 30-year-old unmarried and partly working women from the middle class. 
 
At first glance, the magazine appears harmless. Actors are reported in a conversational tone and women are interviewed about their jobs, including fashion inserts, jokes, and riddles. The women shown are neatly dressed and exude a good mood. Female friendships depicted relate to the exchange of recipes, hours of phone calls, and giggles. As the war progressed, women were more often shown in arms factories or as women waiting for soldiers returning home. Current political events and anti-Semitism are hidden. But even in the earlier years of the magazine, the ideology of National Socialism was more or more subtly supported by the dissemination of an image of women that suited the regime are advertised: The woman learns after compulsory school through household school, a compulsory year or Reich labor service. Then she worked for a few years in industry or in trade, got married, and had children. The choice of profession is determined by the political situation, the work on the home front in armaments factories, agriculture, or even the sacrifice as a nurse who goes to death for others is emphasized. With regard to gender relations, the magazine propagates comradeship between men and women. In the published letters to the editor, it becomes clear that it is the natural fate of women to wait patiently for the man who is at war. They should give their men at the front the impression that they are coping well with their situation and are looking forward to their husband's return.
 
With the change to Comrade Woman, the National Socialist rhetoric and anti-Semitism become clear and the “ total war ” is praised. The war in 1944 is only a matter of time and a happy future is certain. However, death is also discussed here, whereby this gives war widows the chance to cope with new tasks and to show courage.
 
In Fair condition